A fully digital end-to-end event proposal

Concepts for an event to be held at London’s world famous National Film Theatre, while working with Smart Live. An engaging, responsive html email landed in the client’s inbox inviting them to view an overview of the event proposal in the form of a film trailer.

A second link took them to the detailed document in the form of an interactive PDF, full of ideas on: A) how the day’s content would be delivered and how the cinema theme would bring that content vividly to life while affectionately making fun of certain senior leadership personalities, and B) some innovative ways that the logistics on the day would be managed.

HTML email for the initial response